This short moving image/documentary which explores some of the key elements of Reebok as a brand. Within the video, I wanted to show some of the key Reebok styles and who represents the brand currently. The element of this video is following Abi, a young university student who is a lover of fitness and running. She expresses what makes Reebok a good brand and how she feels about how their ethos. As well as this she discusses her lifestyle, which emulates the lifestyle Reebok promotes.
Filming, Styling, Editing by Olivia Kellerman
Staring Abi Millen